Media Toolkit
Unsure how to approach a reporter? No problem. Use this toolkit to help pitch and prepare for interviews and articles around climate change and green jobs.
For many activists, access to the media seems out of reach. But you might be surprised to learn how easy it can be to get the media interested in your story, if it’s pitched right.
The simple guidelines and suggestions in this document will equip you with the tools to effectively communicate with members of the press issues that are important to you.
You will find tips on:
- how to pitch to your local media;
- how to write a press release;
- giving an effective interview;
- and writing letters to the editor.
Tell us about your media success story!
